The global vaginal rejuvenation market size is expected to reach USD 11.8 billion by 2026, registering a CAGR of 12.5% over the forecast period, according to a new report published by Grand View Research, Inc. Growing popularity of vaginal rejuvenation surgery due to the factors such as rising availability of treatments and focus on research studies is expected to drive the growth. A rise in disposable income coupled with reduced social stigma is expected to further fuel the market.
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In addition, rising adoption of non-invasive procedures, such as treatment with the help of laser and radiofrequency technologies is anticipated to propel the market for vaginal rejuvenation treatments. Launch of fractional carbon dioxide (CO2) laser has gained popularity with promising results. It has significantly improved the lives of Vulvovaginal Atrophy (VVA) patients. This can be attributed to its non-invasive nature with reduced recovery time and better results.
However, social stigma associated with gynecological treatments and stringent regulations for laser and energy-based gynecological treatments may hamper the market growth. Food and Drug Administration (FDA) has not approved for the marketing of using these treatments or devices for the treatment of various vaginal symptoms related to sexual function, urinary incontinence, and menopause among others. This factor may further hinder the growth of the market in near future.
A rise in vaginal symptoms and conditions in women coupled with growing medical tourism in emerging economies of Asia Pacific is expected to create growth opportunities for the market players to launch new and innovative products for vaginal health. In addition, growing R&D activities in the field of vaginal regulation along with adoption of various growth and expansion strategies are expected drive the market.
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Further Key Findings from the Report Suggest:
• By treatment type, cosmetic vaginal rejuvenation segment held the larger share of the vaginal rejuvenation market due to growing demand for vaginal surgeries, especially in the developed countries
• Reconstructive vaginal rejuvenation segment is expected to grow lucratively over the forecast period due to rising patient pool reporting various issues regarding vaginal wall laxity, sexual dysfunction, vaginal atrophy, and other such conditions
• North America registered significant market share in 2018 owing to rise in the number of the vaginal procedures coupled with high consumer disposable income
• Asia Pacific is expected to grow considerably in near future owing to growing popularity of the surgeries among patients
• Few of the key market players include Alma Lasers, Lutronic, ThermiGen, LLC, Viveve, BTL Group of Companies, VenusConcept, Fotona, Almirall, and Hologic
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